Google is certainly a big name behind several business concepts such as Gmail, Glass, Google search engine, Android and a host of others. Recently, Google surprised many people when it expanded its scope of horizons to include the new Google Chromebook laptop equipped with the very latest Google chrome web operating system. Google is aiming with this recent release to finally break free from being under Microsoft and Apple.
Google’s business strategy is quite easy to figure out. Google search engine is clearly the company’s cash cow or main money earner. With Android, the company is trying to establish a foothold in the mobile industry and with Glass, Google is making a bold experimentation towards the future. With Google’s Chromebook laptops, the commercial giant is clearly trying to redefine portable laptops and web browsing experience.
Google Chromebook is certainly different and that is the first thing that hits you the first time you use it. Chromebooks are built on the concept of cloud computing, which means that files are not stored on the physical hard drive of the laptop, but on web servers. You can easily access your files and uploads with a simple click (of course this means that you would need an internet connection to use the Chromebook because of its web based operating system). The concept of cloud computing have been increasing in popularity for a while now, but the Chromebooks are the first machine to take it this far.
The first set of Chromebooks released were relatively cheap ultra slim and light laptops that ran on the Chrome Operating System. They laptops were operated using the web based Chrome OS and web based applications. In February of 2013, Google went a step further by introducing the Chromebook Pixel. This was a big leap forward from the first Chromebooks. Built with a sturdy aluminum body, it is still ultra slim and quite light. But the Pixel boasts of an interactive touch screen that makes using this device a delight.
The Chromebook boots super fast and as soon as it comes on you get immediate access to your apps, emails, Google account, calendar, appointments and other apps. All you need is to input your username and password and you are ready to go. Among the fancy and functional features of this product include the responsive Trackpad, the super high resolution Display, the responsive Keyboards and the Touch Screen. Features that would not excite you too much include the battery power that seems to drain too quickly, the relatively loud noise of the internal fan and the battery port that makes it easy for the charger to get disconnected.
Google didn’t just design a laptop, but it also designed a whole new operating system to go along with it. It was clear right from the start that Google could afford to rely on continue to rely on Apple and Windows to continue to make systems with which its customers could access its many products and services. Not especially with this latest trend of tech companies trying to build fences and strong more of its own management devices.